Munich yoga teacher July's personal branding photoshoots, where personal branding meets mindfulness. Visual content creators Shell Eide and Danny Friedrich team up to capture the essence of her practice through captivating photoshoots. July, a beloved yoga instructor in Munich, radiates warmth and wisdom both on and off the mat. Her passion for wellness and balance shines through as she guides students on their journey to inner peace. With Shell Eide’s photography and Danny Friedrich’s videography, her story comes to life beautifully.
Planning the Project: Creative and Art Direction
Capturing July’s essence began with careful planning. Photographer Shell Eide and videographer Danny Friedrich worked together to design photoshoots that highlighted different aspects of July’s practice and personality. Their goal was to blend the serenity of yoga with the vibrant spirit of Munich.
The team started by meeting with July to discuss her goals for the personal branding photoshoot. They explored her vision, aesthetic preferences, and the message she wanted to convey. July emphasized showcasing her authenticity, connection to nature, and the serene energy she brings to her classes. This brainstorming session set the foundation for the photoshoot’s creative direction.
Sunset Yoga Shoot: Embracing Nature’s Tranquility
Selecting the perfect locations was crucial for realizing our creative vision. Shell explored various spots in Munich, each offering distinct features to enrich the photoshoots. For the sunset yoga shoot, our team opted for the serene countryside north of Munich. This location beautifully captured the tranquility of nature. Here's a collection of images from our first shoot.
Filming the Practice
July began her session with a brief introduction, sharing her philosophy and approach to yoga. She then moved into a series of poses, demonstrating various techniques and providing gentle guidance. Danny captured these moments with precision, focusing on the fluidity of her movements.
Studio Photoshoot: Focus on Video Production
The studio photoshoot required a space that could accommodate both photography and videography equipment while providing a controlled environment for July’s practice. They chose a modern yoga studio in Munich City. The studio’s minimalist design, natural light, and tranquil ambiance created an ideal setting for highlighting July’s teaching techniques and serene presence.
Lifestyle Portrait Photoshoot: Capturing Authentic Moments
The final photoshoot aimed to capture candid moments from July’s daily life, reflecting her holistic approach to wellness and balance. This lifestyle portrait session provided a glimpse into her everyday activities and her connection to Munich studio.
Post-Production
After the shoots, Shell and Danny sat down to review all the footage and photographs they captured. They carefully handpicked the best shots and footage that truly captured the essence of the yoga sessions. Shell then worked her magic on the photos, enhancing the natural colors and lighting to make them even more captivating. Meanwhile, Danny focused on editing the video, piecing together a seamless, flowing montage that beautifully showcased July’s practice. The end result was a stunning visual story that perfectly portrayed the peaceful connection between yoga and nature.
